AUBO
TV Commercial
Project
This project centered around the launch of AUBO’s new kitchen series, Sembra. A creative commercial was developed to highlight the strong bond customers have with the brand, incorporating a humorous tone to engage
viewers.
Concept
The ad features a customer camouflaging themselves in the store to avoid leaving their beloved kitchen cabinets, while another customer expresses frustration at not being invited to the launch party of new cabinet designs (that didn’t happen…). This playful approach showcases the emotional attachment to AUBO’s products, reinforcing the brand’s connection with its customers.
